Firm: Sony Brand Less Valuable than Microsoft, Cigarettes, Beer, Toothpaste

[scottie]

nitekrawler1285 said:
Their estimated values seem rather ridiculous. I can't see how the 360 is going to produce 9 times as much money as the PS3.

 

It depends if they define 'earnings' as revenue or profit. If revenue then we can all have a laugh at this and move on, if profit, they may end up being right