| matt247 said: Is this the earliest a commercial has ran before the game came out? |
You mean only six days before the advertised product comes out?
It's clearly an ad for the beta/ODST /XBLive and the Xbox 360 brand. It says it clearly. Yes, it produces early awareness for Reach, but it has a reason for being out now.
I believe the first Halo 3 TV ad aired on Monday night football nearly a year before release - the Starry Night trailer? I think it was December 6-ish the prior year?







