Rugger08 on 13 December 2007
As number of consoles goes up, attach rate goes down. If more people own a console, then there are more casual gamers in that population. Hardcore gamers are the ones that buy lots of games, they are also the only ones that are willing to spend $400-$500 dollars on a console. So the PS3 should have a much higher attach rate.
Maybe people don't buy as many games for PS3 because they are broke after purchasing their console, so they rent.
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