drkohler said:
I vaguely remember an article stating that GfK did not include the _first_ round of giveaways, but did with all subsequent ones. Always a problem whether to count freebies or not - here in Switzerland we currently have another one of those "Buy our 2 year cell phone contract and get a free cell phone and a 60G XBox360 for $1" specials. (Not he first one, actually). |
Those are difficult to track, don't usually make a huge difference in the number and the promotion generally don't have a recorded finite number that's availible to the puiblic.
The bravia promotions do make a huge difference though, they add 30,000 PS3 to the australian market each time (20k? 40k? I forgot) and they're trackable because the number is finite and made availible to the public.
