Showertea said:
But Prologue was also a digitally distributed game, which means distribution [costs] equals zero
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Not really, there's extra traffic that Sony has to pay to support. Infact, Sony charge at a rate of 16 cents per gigabyte for downloads off the PSN. (I have no idea if that cost is a partial subsidisation of the cost, a total subsidisation or if Sony make a profit on it) GT5 prologue is 1.9 gb Meaning that each time someone downloads it it costs them about 30 cents.
Hmm, when I started this post I had imagined I would be presenting a larger final number :P
http://playstation.joystiq.com/2008/03/17/gt5-prologue-download-weighs-1-9gb/
*actually reads the article linked*
Oh, that 1.9 gb doesn't include the videos, which are kept on Sony servers and streamed to you when you need to access them. So if someone plays the downloaded version often enough, it'll actually cost Sony more than it would have to ship the disc
