waron on 07 April 2010
Just Dance wasn't advertiset until it became succesful and even then it was small campaign on tv channels and programs for kids and teenagers like Hannah Montana and stuff.
3rd party wii games usually have little to none advertisment and it's usually after the release when the game is selling very good.
Red Steel is still the most advertised 3rd party wii game and its budget was still less than 13mln$ for the whole project(game development and advertisement campaign) from which huge chunk of money gone to buying and porting Unreal Engine 2.5 for wii.
