Xero on 06 April 2010
They said the old adds could be percieved as arrogant, not that they were. I think the old adds were more... annoying rather than arrogant, what I mean by that is if people don't understand what something means there usually either intrigued or annoyed, most probably the latter.
The new ones are just as arrogant if not more than before but that's good because with this 'console war' mentality consumers exhibit, the new adds do come across well to people owning the other system, and are a definitely showcase superiority to those who own neither.
I doubt this means that Sony are going to stop believing there winning the console war, and stuff like that though.
