Mass Effect - 1 million sold

[Dodece]

I think everyone is jumping the gun on whether this sites tracking is off. Remember the sites current numbers are for two weeks. While the article is siting three weeks. A late upsurge in sales would not be unprecedented due to three factors.

Advertising is the first factor while the game is being advertised it is being advertised poorly. The commercials in North America are not entirely spectacular, and they do not convey much in the way of how the game plays. Quite hard for the ignorant masses to get excited over a game when they are not getting solidly sold by the advertising. Which leaves word of mouth as the biggest mover which might take a few weeks to show its strength.

Last month was a hectic month for consumers. Too much goodness arrived at the same time. When your playing Assassins Creed, the Orange Box, Halo 3, or Bioshock your not so motivated to get another new game. Many gamers will exhaust what they are currently playing before going out to purchase another game.

Finally the title might be making it into Christmas shopping dependent on how many shoppers have held off on their shopping, or core gamers are now done with their shopping, and have free money to spend on themselves.

I think the sites number might be a little off, but a rousing third week in North America is not only possible, but there are great reasons for that to be the case. We have to wait and see the sales for this week. Massive Mass Effect sales during the third week could bear the numbers out for the charts.