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WilliamWatts said:

Which makes them both losers. The PS3 is the biggest loser in the individual product category even if overall is a different story.

MS would bent over and take it up from everyone for their Zune to take as much a market share as PS3 does.  PS3 is out selling the 360 so that makes 360 the biggest loser even if overall its a differant story.