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puffy said:
maybe based on userbase but what about profit?

Well, with about 80M MAU and ARPU of ~30c/month for typical Facebook game simple calculation gives us $288M in yearly revenue. Since costs close to zero it's all profit. Not earth-shattering, but very good indeed, afaik all Facebook games generated about $500M in revenue last year. So Farmville is responsible for half of these money, megahit by Facebook standards.