| jefforange89 said: Well, if you buy a multiplat game for your PS3, you aren't entitled to play it on your 360 as well for free, so I don't really see why Valve would give you both versions here together. But you never know I guess. |
Because it's a great marketing tool. It's unlikely many people would buy both copies... and a digital distribution copy pretty much costs you nada if it's one that isn't going to be purchased anyway.
Think about it this way. Say you can either buy Team Fortress 3 on steam... or in retail. They're both the same price. Most people are going to buy retail just because there are fewer positives going digitial distribution then retail... and they don't knock anything off the front end of the price.
However now... they make it so you can play it both on PC and MAC. Not only that but unlike if you bought one version at retail, then the other when it was like 5 dollars (like you can find now for TF2)... your progress and steam cloud info works on both games.
Big incentive to buy Digital Distribution and for Vave to bank that extra 15-20 dollar retail margin.
