Stefan.De.Machtige said: Nintendo did their share of it too, but you can't just grap any celebrity - Certain types for certain audiences. If they do it well, then this could push natal big. |
The product also has to resonate with the audience as well. For example, Your Shape by Ubisoft is not performing well in the market place even with a celebrity endorsement.
I'm just adding to what the Stefan stated in his post.
If Nintendo is successful at the moment, it’s because they are good, and I cannot blame them for that. What we should do is try to be just as good.----Laurent Benadiba