EA's Strategy to Counter Used Games Sales

[JaggedSac]

Cougarman said:

nightsurge said:

Also helps against piracy because then pirated copies still have to buy this voucher thing if they want any DLC on 360.

i have seen cracked xbox360 DLC on the net just few days ago, i doubt it will help against piracy.

Yeah, this is an attempt to either curb used game sales, or at least attempt to make at least some profit from used game sales.  They might be pushing used game buyers to piracy though :)