Kotick: EA a good option “if you want to sell out”

[Mr. sickVisionz]

Scoobes said:
Why does this industry have so many of these arrogant idiots. I wouldn't be suprised if we see Activision struggling next gen due to a lack of new IP and ideas.

Doubtful; people like and want sequels.  There's sales data that proves this.  EA will tell you that regardless of quality, people aren't too interested in new IP and ideas... or at least aren't interested enough to actually spend money on them.