I bought it for the annoying in your face adds on live and the silly avatars.
I kidd, I bought it because I loved Halo 1 and 2 and I wanted to play mass effect. I was also afraid the ps3 would die at the time as everyone was going for the cheaper system. I wanted to be safe. It worked out great because when my bro broke my ps3 with oblivion (danm that long great game)
I was still able to play great multiplats like fallout3 and dead space as I waited the long ass month it took for Target to get my PS3 problem settled. Its nice to have a back up system in case either one breaks again.