I do.
When I say Interactive Movies/Novels, I mean "games" in which the movitation for progression is the story, whether it's told through boxes, cutscenes or in game dialogue.
Examples of Interactive Movies.
Heavy Rain
Mass Effect 2
Metal Gear Solid 4: Guns of the Patriots
Most Modern Console JRPG's
The Ace Attorney Series
Alan Wake
No More Heroes 2: Desperate Struggle
Final Fantasy VII
Resident Evil 2
When I say Games, I mean software in which the story nears non-existant or serves as a means to explain gameplay mechanics and world interaction.
Examples of Games
Bayonetta
Tatsunoko vs. Capcom: Ultimate All Stars
Burnout Paradise
Super Mario Galaxy
Trials HD
Super Metroid
Most Sports titles
Modern Warfare 2(Multiplayer)
Sonic Adventure
Pixel Art can be fun.