jarrod on 03 February 2010
| Demotruk said: Why should the season influence YoY growth, we had the same season at the same time last year too, YoY factors in seasonal changes in demand automatically. Perhaps if the supply was well below demand last Christmas, but it likely wasn't. Christmas 08 was the first time that ebay prices of Wii were not higher than in stores during the holidays. |
The season inherently stimulates increased buying, and the platform was already up YOY before Mario. Again, it's a bit hard to just attribute the increase to Mario mostly, though in some regions (Japan) I wouldn't doubt that's the case. I think the price drop was a big factor in the west though, and the other killers apps (Sports Resort, Fit Plus) but also played a significant part. Really, it was a perfect storm, right price, right games, right time.
