1. Price vs. PS3
2. Profitable (increasing the probability that MS to invest more into it which leads to #3)
3. Exclusives have huge appeal (ME, Lost Odyssey, Fable, Forza, GoW, Halo, L4D, & others)
4. Focus on gameplay > graphics (yes frame rates do matter to many of us)
5. Online social aspects
6. Management & Customer Service
7. 3rd party support
8. Head start
What advertising are you people talking about? Ive some game specific ads for Halo and such but it was definitely not a huge push. In comparison, Uncharted 2 seemed to have have more air time than all the 360 combined.







