Best Launch Trailer EVER. EPIC!

[Darth Tigris]

naznatips said:

Darth Tigris said:
They just showed this during the final minutes of this gripping NFC Championship game. In its entirety. You know EA paid a huge chunk for that, but can you think of the audience that saw it?

Only thing missing, strangely, was the usual Xbox 360 branding at the end . . .

Indeed. For the kind of ad-time costs championship games have I would guess that single spot cost them well over $1 million dollars. I also think it's interesting that it's not getting the Xbox 360 branding. I suppose MS just didn't pay for it. Generally when a game is branded for "Plays best on 360" or shows the 360 logo on the end it's cause Microsoft offered to pay part of the ad budget.

Ahhh, that might be it.  All of the other ME commercials I've seen have the branding, but this didn't.  But it makes sense that this might have been something that EA paid for all by themselves.