By using this site, you agree to our Privacy Policy and our Terms of Use. Close

I think Microsoft's already decided to sacrifice marketshare for profitability. That's why they've kept the barrier of entry price at $200 for two years running. They've also seemingly stopped buying up exclusives.

I'd also say profitability is something that PS3 probably won't ever actually achieve. They made a dramatic play for marketshare this year, and it's mostly worked.