naznatips on 25 January 2010
| Darth Tigris said: They just showed this during the final minutes of this gripping NFC Championship game. In its entirety. You know EA paid a huge chunk for that, but can you think of the audience that saw it? Only thing missing, strangely, was the usual Xbox 360 branding at the end . . . |
Indeed. For the kind of ad-time costs championship games have I would guess that single spot cost them well over $1 million dollars. I also think it's interesting that it's not getting the Xbox 360 branding. I suppose MS just didn't pay for it. Generally when a game is branded for "Plays best on 360" or shows the 360 logo on the end it's cause Microsoft offered to pay part of the ad budget.
