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Just keep this in mind, atleast 30% or more is going towards the employees, and to other things for that company. Thats why, all of a sudden, so many new charities opened once that earthquake occured in Haiti because they knew people will donate atleast $10 or so, and that charity is making a shit load of money.

This is the reason why our world is corrupt, so be careful, and donate to the right charities not the "no name brand" ones. If you don't believe me, google it and find out yourself.