Sony is now taking steps to bring down the production cost of the PS3 substantially, especially since Microsoft has been at a breakeven point for some time and the Wii has always been profitable. According to iSuppli, the first version of the PS3 carried an estimated bill of materials of $690.23 (according to a 2007 estimate, which was down from more than $900 estimate in 2006), while the newly revised PS3 is believed to cost Sony $448.73 in materials, manufacturing and box content. This number is still above the console’s $399 retail price, but the new design allows Sony to cut its losses dramatically.
http://www.tgdaily.com/business-and-law-features/40745-land-in-sight-sony-cuts-ps3-production-cost-by-35
Dec. They say Sony is losing about 70 per each ps3
This says it includes manufacturing and box content... hmmm.... who to believe? A website reporting numbers or random forum goers...
http://www.joystiq.com/2009/05/15/report-sony-losing-about-40-on-each-ps3/
May Sony CFO says about 40.... hm... who to believe Sony CFO or kaz... toughie here.
Do I think the Ps3 reduced cost by 30 dollars in 6 months? No. I think isuppli slightly overestimated it. Alot better than you going as far as saying they always underestimate...
