Sony closer to breakeven on PS3

[Twistedpixel]

NJ5 said:

letsdance said:

NJ5 said:

letsdance said:
I also heard isupply goes off what the part goes for (or would go for if it were availble) at retail. So basically doesnt take into consideration bulk discounts.

No way... where can you buy 512 MB of memory for $10 ? Or a Blu-ray drive for $66 ?

 

newegg. and that obviously is not bulk.

The Blu-Ray drive, apparently yeah (though it's like the cheapest one). But the memory and especially the hard drive, those prices seem lower than retail (and newegg confirms).

This doesn't really give me a lot of confidence on iSuppli's data...

 

For the memory, its only 4x XDR chips and ram tends to range around $2-3 per chip. As for the HDD if you consider that NewEgg takes a margin, the distribution costs are higher and the manufacturer takes a higher margin per unit it makes sense.

These are commodity prices, where they could come afoul would be the price/royalty rates for the CPU/GPU given they don't know the respective yields, since the GPU is packaged with Ram its very expensive for them to have a GPU which fails to meet spec as they can only be tested after packaging. Half of the ram is also accounted for with the cost of the RSX.

Lastly where you should be looking is the 'other components' which ammounts to $80. This is a pretty big figure to not explain.