jammy2211 said:
If the press coverage for the past year on their game, taking it to shows, press previews etc doesn't move pre-orders and create interest in-line with other games, then chances are it's not worth sinking millions of dollars into a marketing campaign. |
Well if you look at Bayonettas opening you can see why small japanese titles, in general, have trouble getting interest, irrelevent of marketing.
“When we make some new announcement and if there is no positive initial reaction from the market, I try to think of it as a good sign because that can be interpreted as people reacting to something groundbreaking. ...if the employees were always minding themselves to do whatever the market is requiring at any moment, and if they were always focusing on something we can sell right now for the short term, it would be very limiting. We are trying to think outside the box.” - Satoru Iwata - This is why corporate multinationals will never truly understand, or risk doing, what Nintendo does.
