“Just Dance is Ubisoft’s fastest-selling game on Wii. It was vital for us to get it trialled by consumers. Integral to this was a strong TV campaign with major spot buys during the likes of The X Factor supported with shopping centre tours that took part around the country."
....I'm baffled as to why they don't do this with any of their "core" titles and expect the same payoff.
Leatherhat on July 6th, 2012 3pm. Vita sales:"3 mil for COD 2 mil for AC. Maybe more. " thehusbo on July 6th, 2012 5pm. Vita sales:"5 mil for COD 2.2 mil for AC."