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^Again, the issue isn't whether they are trying to get the "casual" audience, the issue is how they are going about it, they can say that they are targeting 60%, or trying to make it more social and "casual", but what you fail to note is they are first targeting the core, that's the very problem, you don't target the core and move down to the downmarket, that just proves my point about the wrong values and processes, and why they will fail. Also by targeting casuals, they are admitting a second flaw, they are going to try and use the failing casual games strategy that is crushing the third parties on the Wii, rather than trying to understand what the downmarket wants.



 

Predictions:Sales of Wii Fit will surpass the combined sales of the Grand Theft Auto franchiseLifetime sales of Wii will surpass the combined sales of the entire Playstation family of consoles by 12/31/2015 Wii hardware sales will surpass the total hardware sales of the PS2 by 12/31/2010 Wii will have 50% marketshare or more by the end of 2008 (I was wrong!!  It was a little over 48% only)Wii will surpass 45 Million in lifetime sales by the end of 2008 (I was wrong!!  Nintendo Financials showed it fell slightly short of 45 million shipped by end of 2008)Wii will surpass 80 Million in lifetime sales by the end of 2009 (I was wrong!! Wii didn't even get to 70 Million)