NPD Analysis: How to Sell a Wii Game

[NJ5]

Demotruk said:

NJ5 said:
First of all, a slight correction: it seems it's not an NPD analyst, rather someone from EEDAR.

As for his actual point... why is he ignoring the ton of titles which don't have sequels, but don't have nearly as great legs as those cherry-picked examples?

I don't think this theory flies. If you can make a high-quality and highly appealing title like Mario Kart, it shouldn't get a sequel. The reverse is not true though.

I don't see how your points hurt his argument. He's not saying that bad games should get sequels. What he's saying is that to hit it off with the Wii audience you have to make something that's original and fun, and get it right the first time. In other words, you can't throw sub-par experimental games at them and expect to be able to 'build on that' if one of them turns into a miraculous hit.

Maybe I didn't explain myself well. My point is that his solution amounts to:

1- Making a  very good game

2- Not launching a sequel.

Clearly the second part is easy... the first part is the bitch, if most developers could do it there probably wouldn't be a problem in the first place.