Tehsage, it is industry standard protocol that any references you make regarding your company is limited to your territory only.
If you check any PR, public statement, speech, etc..from executives you'll note that from a legal standpoint they can only discuss details relevant to their corporate territory unless they expressly state circumstances involving other areas relative to different branch offices.
While Reggies bet was merely banter with someone else, the context would still have ground itself within those legal guidelines.
Therein, Reggie meant the US.
The rEVOLution is not being televised