SaviorX said:
I thought of that the second he said the word "reserve", but the concept makes sense. Konami did the same thing with Silent Hill: SM by limiting stock. |
Yea I work at Gamestop so I know how they do it haha. The way the company works is that for 80% of the games, the copies each store gets is based on reserves. Company about a week or so before the game comes out will also order based on reserves and hype of how much they'll put in the warehouse. Individual stores will never know this though. Meaning that if individual stores want to get a lot of copies they have to get enough reserves to put them in the stores. That's why it is always a good thing to reserve as a company to ensure your copy but the tactic he just used is just something to get you to reserve. I sometimes tell people that we may not get a lot of copies in but it is purely speculative. Trust me anyone working at Gamestop has absolutely no idea how many copies are actually being shipped.
Now for the other 20% of the games, those are the big ones. About a week before the game comes out we find out how many shipments of the game we are going to get. But those are the big ones like your Call of Duty and Halo and Mario, etc.