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darthdevidem01 said:

false

SONY's target was laughed at & we had to hear how they were being stupid

not many people believed a price drop would come due to the losses they were making

an example:

http://news.vgchartz.com/news.php?id=4086

And there were countless threads on this topic

Well people believed their early comments on profitability more than they thought they would be willing to take further losses to cut the price. People could reconcile a $50 price cut with profitability goals they made but not $100. Since the $100 cut was the only way to reach 13M sales they sided with the earlier promise of profitability.



Tease.