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MDMAniac said:

nordlead said:

niche implies small market. 

Huh?

http://en.wikipedia.org/wiki/Niche_market

The market niche defines the specific product features aimed at satisfying specific market needs, as well as the price range, production quality and the demographics that is intended to impact.

If you are going to use that as you defense for saying that Halo is a niche market, then your original point of one being in a niche market while the other is not is entirely mute. By your link's defenition, every single game has a niche market because it is specifically targeted. 2D Mario is marketed to Mario fans and 2D platforming fans. While Halo is marketed to 3D FPS gaming fans. They both have thier own niche.