Avatar passes 1 billion dollars in sales in just over 2 weeks

[Reasonable]

MontanaHatchet said:

Reasonable said:

--OkeyDokey-- said:
To put it in perspective, The Dark Knight took pretty much its entire theatrical run to make that milestone. Avatar did it in just 17 days. By next week it should beeat Return of the King and Pirates to become the second highest grossing movie of all time, behind Titanic.

Amazing.

Just to play Devil's Advocate, in the US Avatar is actually tracking just behind TDK (Avatar took 17 days to get to $350 Million and TDK did it in 14).  The non-US numbers however are really propelling it - although as noted many of those are higher priced 3D tickets - with an amazing split of US / non-US sales that is quite something.

Not that Cameron will care about TDK US numbers!  I doubt Avatar will have the legs to get to Titanic - you need obsessive teenage girls for that IMHO, just look at New Moon - but it's for sure going to tail out way above the next closest film to give Cameron unadjusted sales no 1 and 2 well clear of the pack.  Titanic is jus above $ 1.7 billion if I remember right (actually, it was over $1.8 Billion).  Avatar I think could get to $1.4 Billion or even $1.5 billion, although that assumes there is no huge collapse now the kids are back at school.

Lol.

Just lol.

Avatar has made over a billion dollars in just two weeks, and it's very popular among a wide variety of audiences. Teenage girls watch more than romantic dramas, you know.

I'm not talking about Avatar, I'm talking about the Leomania that caused teenage girls to add a big chunk to Titanic's performance.  Without that Titanic would have broken $1 Billion but would not have gotten the $ 1.8 billion it steamed to (if you'll pardon the pun).

I didn't say teenage girls only watch romatic dramas, but they do watch them a lot more than most other genres, particularly if they feature a male lead around which there is a certain level of... interest shall we say.

So no, not lol really, just known demographic facts.

As for Avatar, I'm tracking that pretty closely and have said often it is doing so well because it has become a true event picture - i.e. all sorts are going to see it and in all countries - however, 75% of its ticket sales have come from higher priced 3D performances, so while that doesn't detract from it's numbers, it does indicate it's not showing the numbers in line with a 2D release - i.e. less people have seen it to produce those results vs similar results for a 2D picture such as TDK.

Right now it's looking good with a quiet period for January/Febuary - although on the other hand the holiday's are over and it should see a more standard drop going forward now.  The next two weeks, particularly international figures, will give a good idea where it may be heading relative to Titanic.

However, unless the 3D / CGI aspect shows the same legs as something like Leomania (beacause the film itself isn't interesting enough to warrant repeat viewings and the characters themselves are pretty bland) then it will start to tail off earlier than Titanic did - hence my point.

And remember Titanic's $1.8 billion was accrued when ticket prices were less - so it really is important to understand just how amazing the $1.8 billion was, and how much it relied on the combination of an event picture status - everyone and their granny was going to see it - plus the double whammy of having a genuine hysteria around it's male lead that had huge numbers of teenage girls around the globe going to see it 10 times or more to swoon.