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twesterm said:

How is Mario milked?

Mario has a lot of games, but milked implies old and stale and Mario is really anything but that.

Zelda is the same way.  There may be a lot of Zelda games, but each one brings A LOT new or builds upon the previous game (Spirit Tracks) so that it still feels good. 

It's perfectly fine for a game to be a large franchise but just because there are a lot of them doesn't necessarily mean milked. 

Now Guitar Hero, that is a great example of milked to death.

main line, probably.

but mario and sonic and the olympics? mario party 8? thats the epytome of milking.