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After Modern Warfare 2 shattered all records with its ridiculous opening, it's hard for some people to appreciate NSMB Wii's sales. However, I think it has a shot at making a record of its own - 4 consecutive weeks of selling 1 million copies worldwide, and 5 weeks overall (one in November).

Now, this may sound a little crazy, as not even Wii Sports (bundled with the Wii) has been able to pull this off. As far as I know, only Modern Warfare 2 (PS360 combined) has managed 3 consecutive million selling weeks, while NSMB could have had a shot at 6 (if only it topped 1 million this week!).

Anyway, onto how this is possible (I put guesses in "~").

Japan:

  NSMB Wii NSMB DS
Week 1 936,734 910,297
Week 2 ~320k 336,052
Week 3 ~230k 252,464
Week 4
~270k 207,043

Week 1 is the first week of Dec, Week 2 is the second, and so on. I took Famitsu's numbers for NSMB Wii, and VGC numbers for DS. NSMB Wii shouldn't have too much trouble getting close to these numbers, as NSMB DS wasn't released in the holidays, while the Wii title is. I'm hoping for a rise in the last week, as software seems to sell best that week (going by VGC data).

Americas:

  NSMB Wii Mario Kart Wii Super Mario Galaxy
Week -1 952,279 133,068 374,987
Week 0 598,402 263,749 169,229
Week 1 ~370k 226,121 217,252
Week 2 ~420k 311,536 270,209
Week 3 ~560k 401,211 544,681
Week 4 ~390k 277,258 227,552

Mario Kart Wii did extremely well last year as it was the main system seller (along with Wii Fit, but it was expensive and out of stock). I expect NSMB Wii to be the Wii equivalent hit this year, so it should do more - the Wii userbase is larger, it's a new release (MKWii was 30+ weeks old), and it will (hopefully) be readily in stock since it doesn't come with any hardware. I threw Galaxy in to show the "holiday title" effect, since it was released around the same time in the US.

Others:

  NSMB Wii Mario Kart Wii
Week -1 294,978 204,072
Week 0 340,289 243,923
Week 1 ~370k 286,588
Week 2 ~410k 335,784
Week 3 ~480k 395,653
Week 4 ~340k 276,833

NSMB Wii can do better than Mario Kart Wii here, though I'm not sure it will be to the same extent as in the America's. Mario Kart seems to be a stronger series in Others (see NSMB DS vs Mario Kart DS).

My rough estimates on the minimum sales needed:

  Japan Americas Others Total
Week 1 930k 370k 370k 1670k
Week 2 320k 420k 410k 1140k
Week 3 230k 560k 480k 1260k
Week 4 270k 390k 340k 1000k
Week 5 140k 170k 180k 490k

Dec
Total

1890k 1910k 1780k 5580k
2009
Total
1890k 3460k 2440k 7790k

I think it's possible, though that last week is definitely a stretch (week 4, ending 26th). Not only must Japan sales rise, but America/Other's sales have to be amazing. It may be possible if this year's Christmas week does better than last, since it has more pre-Christmas days (20th-23rd).

If it sells at the above rate, NSMB Wii will would also be the best selling game December has ever seen, beating 2008's Wii Sports (5.3mil). Few people expect it to make it that high, so I guess the game needs a best case scenario to accomplish the task!

I'll update the numbers if this week's data keeps the dream alive, because if sales drop heavily in any region, its chance is blown. What do you think? Will it make 2, 3, or 4 million selling weeks in December? While 4 is a stretch, 3 is easily possible, which would still give NSMB Wii a record (4 million-selling weeks overall).

 

edit: Actual sales

  Japan Americas Others Total Estimate
difference 
Week 1 944k 372k 370k 1686k +16k
Week 2 454k 477k 341k 1273k +133k
Week 3 550k 590k 362k 1503k +243k
Week 4          

Overestimated sales in Others, vastly underestimated it in Japan. After seeing its 3rd week in Japan, that fourth week is all but guaranteed.