| g-value said: But for the moment, Wada isn't concerned with how to market his company's games in the West, |
Total bull, this is exactly what this is all about. He wants Japanese gamers to get into Western games to justify his companies push to focus on the western market. He's stated many times that SE in the last few years has been trying to focus on the western market and this sounds exactly like another of his off-the-cuff speeches where he tries to blame everyone else for not following his vision. A vision which has been hurting SquareEnix for quite a long time.
Yes, quite a few gamers in Japan focus too much on games from their own country. But its the same in America. Using Modern Warfare is a horrible example as tons of people who bought Modern Warfare are the perfect example of what he was arguing about, Americans who only buy games that 'look and feel western' and probably don't even buy a single game from SquareEnix in their life. He should be less focused on trying to waggle his finger at groups of people and their tastes and instead try to make games to appeal to those tastes. Or better still, trying to find a way to get those closed-minded groups to buy new games, instead of just trying to chastise them in interviews. Especially since he is head of a company that is one of the forefronts of 'Japanese' interests in gaming.











