Could have MW2 sold so much without its $150m marketing campaign

[Impulsivity]

Honestly I didn't notice any marketing for MOW2 at all. I saw billboards all over the place for Left for Dead 2 here in LA (even on bus stops) but not a single thing for MOW2. It didn't seem to have any commercials on TV that I saw either, though I might have missed it (I don't watch a lot of MTV).

Really MOW2 was nothing compared to Halo 3 which had a special mountain dew, endless commercials I did see and much more.

MOW2 sold much better then Halo 3 primarily due to being a better game (it got pretty universally stelar reviews while Halo 3 was kind of at the high end of mixed) and being multiplatform, not because of any phantom marketing campaign.