NJ5 on 02 December 2009
They responded with this in the official forum:
http://www.battlefieldheroes.com/forum/showthread.php?tid=88636&pid=939699#pid939699
We also frankly wanted to make buying Battlefunds more appealing. We have wages to pay here in the Heroes team and in order to keep a team large enough to make new free content like maps and other game features we need to increase the amount of BF that people buy. Battlefield Heroes is a business at the end of the day and for a company like EA who recently laid off 16% of their workforce, we need to keep an eye on the accounts and make sure we are doing our bit for the company.
It will be interesting to see the resulting balance. Will EA kill the game or will they turn it into a profitable venture with this strategy?
My Mario Kart Wii friend code: 2707-1866-0957
