Zucas on 02 December 2009
Well that's a silly question. Asking whether marketing is indicative towards sales is kinda a silly question. I mean one can only imagine that if you could sell so much in that period of time without having to spend $150 million don't you think they would have done that haha.
As to the extent, seemed rather necessary to me. Halo 3 had $100 million in marketing so seems within the same range of a game of that magnitude.
