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Star Wars and Star Trek are the only ones that have chance. They are based off brands that have established fanbases. The key will be how the build upon that base. I have never played WOW but from what I hear its easy to play and doesn't have a ton of grinding to it. Those are the types of things that pull in casual players. Despite that it also offers everything that hardcore player could want a mountain of quests, PVP, and a large solid community. Those two games have solid developers behind them hopefully they know what they are getting into. Knocking off the king will be hard but out of the games you listed I believe those have the best chance.