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Who loves Mario in Japan and doesn't already own a Wii? Did you see MW2 sales around the world and then notice the miniscule (in comparison) HW lift for both 360 and PS3 (HW sales increase for the week = 0.91% of MW2 game sales for the week, for argument's sake lets assume the entire HW lift is down to MW2 and there is no seasonal element to the increase)?

What's the reasoning behind Mario causing anything more than a 20-30% lift in Wii HW as opposed to the 200-300% effect suggested by the Source? It will be fascinating to watch the HW effect of NSMB Wii.

If NSMB Wii HW boosting effect is 2% of software sales (which is more than double MW2's maximum possible HW boosting %) then at 1.3 million NSMB software sales for week 1 this equates to a 26K HW boost. A 50K lift means nearly 4%, a 75K lift means nearly 6%.

NSMB is an a somewhat unusual situation. It isn't the first Mario Game on Wii so it is not the first mario game for Wii, so like other games that are "sequels" the HW boost should not be that amazing. But it is the first 2-D side scrolling Mario game for the Wii, so in another respect it has no predecessor meaning one can expect a somewhat better HW boost than for a popular game that is the direct descendant of an existing game (MW2 being the direct descendant of MW1).



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