ironman on 07 November 2009
| numonex said: Sony has no real strategy in regards to the PS3. A $5 billion dollar loss on the PS3 since its launch and rising. Market share falling from above 75% to below 25% - more than 50% fall in total market share from last generation. Sony's game division made $600 million loss in the last financial quarter. Celebrating this as a success. I am lost for words. Microsoft on the other hand made a $300 million profit in the last financial quarter. There has been no real evidence to indicate whether the PS3 Slim is actually selling for a profit or loss. If it is selling for a loss it would be further increasing the losses made on the PS3 since its launch. The PS3 has to last for 10 years because it would take about that time for the PS3 hardware losses to be completely erased. PS3 is on track now according to Sony fans that it will eventually outsell the XBox 360 in total sales. But at what cost? Who really cares? Anyway the Wii will have doubled the sales of the PS3. PS3 will finish second in console sales numbers. PS3 will finish last in profitability for this generation. |
...yes, Sony does have a strategy. Their first one failed, and they are now using a sane one, however it could be too late. Suffice to say, If given the chance to go back, I think tthey would use a differant strategy altogether...and then this gen would be very differant.
