This game doesn`t have the same name value and it won`t outsell THQ`s UFC games but I think the EA Sports brand will do a lot to help this game. I don`t think this is a game that only hardcore MMA fans are going to buy. With EA`s marketing machine, I predict that they will still do a good job with casual mma fans and people who don`t know much about MMA. I predict that demographic is going to buy more copies than the hardcore MMA demographic. If only Strikeforce, Dream, Sengoku and Pride (R.I.P) fans bought the game, the sales would be horrible. I`m sure it`ll capture a good chunk of the uninitiated.







