Sony PS division has lost $4.7 Billion since launching PS3

[TRios_Zen]

scruffybunny said:

Blu-ray won the HD media format war, so Sony will be reaping the rewards aplenty, PS3 did play a role in this, its also part of the reason why they lost so much coin on it.

 

Grimes said:
Anyone know what the total losses are for the xbox and xbox 360 generations? Combined I think the losses were around $7 billion if I recall. However for a single generation, I think Sony may be the leader now, or maybe caboose would be a better term.

I think the peak was 9-10 Bil total.

According to the link in the OP, the total is right around 6 billion total (at peak).  I can't speak to the veracity of that data, but that is what they have listed.

I agree that PS3 played a huge part in the HD Format war; I just wonder about the soundness of the strategy of ransoming so much market share in a business you dominated, to win said format war.