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Soonerman said:
I find it weird that they're advertising in a show similar to American Idol in the U.S. I mean, if you look at the demographics for those type of show they usually aim for young, young adult, to middle age females. Not that there's no guys that would watch a show like that but even if they find Lips or DJ Hero appealing do you really think there are that many console owners in that demographic??

I would imagine they are gearing some of these advertisements towards parents.  Parents are the ones who actually have money to make a purchase.

 

When I was young my mom or dad would always buy a game or something for me as a surprise gift that I had no idea I was going to get.  I wonder how many million people do the same thing for their kids?  You can't just simply gear most of your advertisement for the younger kids out there. 



"If you've got them by the balls their hearts and minds will follow."

Quote by- The Imortal John Wayne, the original BADASS!