@WereKitten
I agree with your comment. Anthropologic studies of male behaviour tend to show that pent-up agression and disturbances over what they feel themselves connected to, as part of semi-territorial comparison, has led to this kind of debates. I don't want to go to sports fandom, since my favourite sport, Football, is plagued with the worst kind of offenders with extremes I never thought a human being can go too.
But I think in the end It all has to come down to a person own morality and common sense to discern if their identity has to be the one that corporations "brand" them to, or it people can make their own identities, respecting what other people choose to be. That's whats lacking in the modern world, each time more and more, respect for other people's opinions and choices.
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