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For the first 6 months of 2009 the PSP averaged sales of over 40,000 units in North America, and sales started to see a steady decline with the announcement of the PSP Go. In the launch week of the PSP Go it sold 30,000 units. It should be fairly clear to any honest observer that the PSP Go was a step in the wrong direction, and it actually deteriorated what little interest there was in the PSP.