Demotruk on 08 October 2009
It's simple, with "specialist" studios making one genre, Activision can run a franchise into the ground and then dump the studio (after milking it). A jack-of-all-trades studio wouldn't fit well into this plan.
My only question is, where are they going to get the next big franchise? That strategy relies on having a replacement once your current cow is dead.
A game I'm developing with some friends:
www.xnagg.com/zombieasteroids/publish.htm
It is largely a technical exercise but feedback is appreciated.
