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Seece said:
"we're very profit driven, we're interested in return on investment in a fairly short period of time."

So is Microsoft Tretton, and it's worked, the 360 hardware started making a profit from 2007.

O Rly?  Where'd you read this?  Can I have a link from a respected source?  The only things I've read lately are that they lose money on every console, just like SONY.  I have to call bull shit.