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Gh0st4lifE said:
Software-wise 360 is still way ahead. Installed bases mean nothing without attachment rates.


And that, my friends, is the true value of the 360 :

Hardcore gamers defending their gamertag on Xbox Live (less lag, less cheating, more competition, community love)
Eased development for third party partnership and quality

Attach rates are roughly equivalent if not slightly more on the PS3 in Europe.

However I believe we need to mention that the U.K.'s gaming industry has passed that of Japan so it should be considered its own market (even if its part of the E.U.). Microsoft currently dominates the U.K. while Sony has Europe.